Conscious-Business.org.uk

A home for the Conscious Business community in the UK

Close the loop

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On Saturday I saw again the great little animated film The Story of Stuff – “a 20-minute, fast-paced, fact-filled look at the underside of our production and consumption patterns” according to the blurb.

One of the solutions proposed in the film is closed-loop manufacturing, an idea pioneered by William McDonough and Michael Braungart in the early 1990s. Essentially closed-loop manufacturing does what it says on the tin, and you can find out more about their version of it, “cradle-to-cradle” or C2C Design on their website.

Well worth a look.

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Author: Pete Burden

Strategy, Leadership and Organisational Coach I am an experienced strategy, leadership and organisational coach. I work with the MDs of purpose-led businesses - people using the freedom, flexibility, and practicality of business to disrupt the world in positive ways.

One thought on “Close the loop

  1. Pingback: Enough is enough « Conscious Business

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